At ekaterra, we are empowering people to consume more nutritious products by researching health benefits of teas and herbals, applying this research to our portfolio and sharing our scientific knowledge. We are committed to addressing nutrition issues in the Americas, including improving the nutritional profile of our portfolio, addressing public health challenges, and providing consumer education.
Through our sponsorship and partnerships, we maximize the impact of our efforts to improve nutrition. For example, Lipton is a proud national sponsor of the American Heart Association’s Life is Why program* that inspires people to live healthier, longer lives. Lipton is working with the Association to help raise awareness on the impact of diet and lifestyle on heart health, including the benefits of drinking unsweetened brewed tea . Learn more about the sponsorship here .
*The American Heart Association’s relationship is limited to unsweetened Black Tea and Green Tea